At Launch Institute, we believe that our job is not complete until our clients successfully capture the value of their innovations through successful transition to a responsible development organization. Unfortunately the value captured in most innovation work is incremental in nature. Organizations tend to shy away from riskier projects that often can, in fact, have higher potential for value.

To enable riskier projects to progress, Launch Institute has developed a set of services that help our clients develop robust Value Capture Platforms. 

INNOVATION VALUE CAPTURE

Capturing value from breakthrough ideas can be very difficult. We apply our Seven Strategies for Commercialization (SSC) approach to understanding how technology innovations can be taken to the market and "cross the chasm" into fully funded development. SSC is designed to look at the various organizational constraints and capabilities surrounding a technology to illuminate how to best define a commercial development framework.

open innovation models

Launch helps you employ various development models enabling you to take riskier and more disruptive ideas from the creation stage to the market, ensuring timely delivery of value.

Virtual Vertical Integration

Historically, firms have tried to reduce supply chain conflict by owning consecutive levels in the business process (Vertical Integration). The problem with vertical integration is that it requires tremendous capital investment and an incredibly complex organizational structure. An option to this risky approach is Virtual Vertical Integration.