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Insight Tours
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When it comes to process and operational innovation, first hand information and observation about how best-in-class companies work and operate is worth a thousand HBR articles.

Launch Institute organizes visits to best in class organizations to share best practice and enable benchmarking.

We take a team representing cross-business units of your organization on a journey to visit companies who are best -in-class in a dimension that your organization needs to learn about. The Launch Institute designs and supports this focused research trip in a way that puts experiential client learning at its core. The dimensions that challenge clients most frequently take the form of a transition to a new value proposition, but any large business challenge you face can be supported by a Learning Journey. On past journeys our clients have learned how to create and manage a culture shift; how to build a learning organization; how to incorporate physical space design into a new facility; how to build a market creation capability; how to jump-start an e-commerce solution, how to hone market sensing skills. Some of our recent visits have included:

3M
Airborne Express and Logistics
ArvinMeritor
BMW Palo Alto
Boston Stock Exchange
CalStart
CiBOLA
Cisco
Creative Artists Agency
Degussa
ELab
ELoan
Ethicon
GE Training Center
General Magic
Harley-Davidson
Herman Miller
IDEO
Institute for the Future
Johnson Controls, Inc.
Kyocera-San Diego
Maxwell Technologies
Merril Lynch Financial
Milestone Group
Netscape
Nike
Novartis AG
PanAmSat
Parsons
Pfizer Pharmaceuticals
REI
Royal Dutch Shell
SAS Institute
Saturn
SCHOTTGlas
Siemens
Silicon Graphics
Sony Design
Steelcase
Sun Microsystems
The Boeing Company
Unocal
Whirlpool-Brandywine
Yahoo
 

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