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US Air Force

Developed processes and teams to foster innovative thinking that enabled a successful transition from closed military operations to open technology services.

Challenge: Arnold Engineering Development Center (AEDC) is the largest and most sophisticated flight test facility in the world.  AEDC faced significant budget cuts and asked Launch to help build pathways to market its capabilities in the global arena.

Solution: Launch worked with a team from AEDC to help the organization to become competitively viable.  One track of the work was to develop the AEDC brand and to establish that brand in the market place.  Another track of work was to develop industry relationships both within the US and abroad to generate flight testing opportunities to reduce dependence on government funding.  The vision to see AEDC self-funded is well underway with over $300 Million in annual test revenues.

With Launch Institute’s help Airforce Laboratories won the prestigious PDMA Outstanding Corporate Innovator award for 2002.